Role: Creative Direction, Design, Styling
Producer: Julie Young, Parker Nyquist
Design: Emily Stotts, Nicole Timmerman
Copy: David Anthony
Photography:Kristen Kilpatrick
In 2023, Home Chef partnered with Half-Baked Harvest to bring cozy fall favorites to the dinner table, making them both convenient and achievable for everyday cooks.
Building on the success and signature style of the Half-Baked Harvest brand, our creative team concepted, produced, and delivered a fully integrated, multi-channel campaign. The collaboration quickly became one of our most successful partnerships to date.
Visually, we leaned into rustic styling and a neutral palette, elevated by rich, detailed food photography. The result was a warm, inviting look that stood out across channels while seamlessly reflecting the Half-Baked Harvest aesthetic.